What is the Purpose of Life?

Srinivas Arka is a globally well-known philosopher, author and inspirational speaker, I was asked to design and bring to life a manuscript from one of his inspiring seminars in the form of an eBook. The design process started by working closely with the author and editor. Asking questions, assessing the manuscript and researching the target audience. An attention grabbing title to draw the reader was developed. The goal was to create a unique, eye-catching, yet professional eBook that will attract readers whilst staying true to the essence and content.

Creative Direction, Branding and Design:

Paresh Shankar