Peak Performance Consultancy

Peak Performance Consultancy had a problem – The current branding, visual identity and online presence didn’t reflect the client’s aspirations. His aspiration was to position himself as a thought leader and authority in his niche of change/personal mastery coaching. The client wanted to leverage his online presence to attract more clients, leads and to work smarter.

I worked closely with Colin to address his who, why, what and how. This was essential to transform and cultivate a brand experience, that communicates his unique proposition, core message and connects to the varied Peak Performance client base.

The second phase was to develop a range of digital products to showcase the company’s expertise, address potential client problems and create instant credibility. We produced eBooks, webinars, email, video and online courses/programmes. E-commerce and email marketing automation functionality was also integrated into the Peak Performance online platform.

Creating digital assets from Colins’s bespoke coaching services provided an additional revenue stream and a new medium for future products. Most importantly, it offered value to new and existing clients.

 

Creative Direction, Branding, Design, Web Design and Video:

Paresh Shankar

Product Creation:

Colin Bell and Paresh Shankar